How to create your content marketing strategy

How to create your content marketing strategy

Here’s some help on how to create your content marketing strategy. You need to start with the reason for your content marketing. What is the purpose of your content? Who are you helping? As well as how you will help them in a way no one else can. Businesses often use content marketing to build an audience and to achieve at least one of these results:

  • Increased revenue
  • lower costs
  • Find better customers

Find out more…

A better way to promote your business on Social Media

A better way to promote your business on Social Media

This is an issue that I come across all the time. Most small businesses are busy with their day to day activities and will find it hard to promote themselves.

So, I just wanted to touch on how you can promote your business in a more efficient manner.

One of the easiest ways to promote yourself is on social media.

This seems like a normal process of getting noticed it is actually part of a growing trend in the marketing industry. This trend is called Content Marketing. For More

How to link your website pages to gain better Search Engine Optimisation

How to link your website pages to gain better Search Engine Optimisation

Linking pages on your website is a great way to increase your ranking with Google and other search engines. The best way of doing this is by using the keywords used for the page as links to the connecting page. That means with every link there should be an accompanying keyword or key term. We all know about keywords on your pages and what they will do for Google search rankings. Read more about them in this article What are keywords? For More

What are Keywords

What are Keywords

Keywords are one of the most important attributes to Search Engine Optimisation (SEO). Simply put, being found on Google. They are placed on the front and back of your web pages. So, what are keywords? They are the phrases that a website uses to give search engines such as Google information about what your page is about. Google will then match a website’s keywords with the terms and words that people are searching for. For More

What is content Marketing

What is content Marketing

What is Content Marketing?

With the internet the consumer now has control. Most consumers will research a product before they will even think of contacting you. There is advertising but this becomes expensive and is short term. Now there is an intelligent way of getting your brand known and recognized for the longer term. It’s called Content Marketing. It’s a way of selling without using ads. It is more about giving valuable information to someone who would be interested.   For More

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